Advantages over competitors

  • Darling’s is the first franchise concept of its kind in the region.
  • Diversified, unique and creative, yet exclusive and fashionable designs.
  • A broad product line which suits the tastes of multiple market segments.
  • An innovative thematic store design, with a fancy yet comfortable shopping
  • An ingenious visual merchandising system which aims at increasing sales.
  • Authentic packaging designs and materials.
  • A pricing structure which provide customers with excellent value for money.
  • Competent sales staff, capable of providing customers with the best advice.
  • Continuous research and development efforts, to introduce new designs
    and to inject regular new ideas into the business.