The license to utilize Darling’s Intellectual Property Rights including Trade Name, Product and Service Marks, Expertise and Know-how and all literature and material protected by copyrights.
This includes trade secrets, management and operational systems including business administration, accounting, human resources, sales, marketing and day-to-day operation.
At Darling’s, we have developed an all-inclusive franchisee training program covering every aspect of the business and all operating procedures. It covers start-up guide, employee procedures, marketing for success, and customer service.
Our special owner/operator training program is comprised of a two-week initial training for the franchise owner and two staﬀ, in addition to two-weeks training in the franchisee’s territory.
On-going training is as important for regular updates and developments in the business, where selected staﬀ members will be required to attend auxiliary training, as and when deemed necessary by Darling’s Touch to ensure continued success.
ldentiﬁcation of the most suitable site(s) for new stores, evaluation of site plans and advice on construction and refurbishment of the premises.
Investment plans and ﬁnancial analysis, including proﬁt & loss statement and other analysis such as breakeven point and return on investment.
Manning and recruitment plans, screening process and employee selection criteria.
Store designs and creative impressions of the Darling’s Touch stores, in addition to store opening action plans and algorithm.
A sophisticated point-of-sale system.
A proven business accounting program and customization of software.
Internal auditing program and means of its applications in the franchised area. Operating manuals, marketing plans, advertising, promotional materials and others.
A 2-week on site attendance of experienced Darling’s Touch personnel to assist the franchisee in launching the business successfully.
“Touch” hotline support line.
Annual meetings for franchisees interaction and exchange of ideas. Constant research, development and piloting of new products. Regional marketing campaigns and promotions.
Periodical visits for business review and analysis.
Continual product/service mix analysis & evaluation based on historical sales. Periodical update of the Operating Manual.
Professional product forecasting and centralized ordering procedures. Effcient logistical system for timely and organized delivery of products.