Store location criteria

  • Darling’s Touch stores are best located in high-traffic malls targeting middle and higher income customers.
  • In fashion and haute couture areas. Close to other leading brands.
    On main streets with high foot-fall.
  • Darling’s Touch stores must achieve Brand visibility from different directions.
  • Darling’s Touch stores must also be easily accessible, whether located inside or outside shopping malls.
  • The store must have sufficient storage space.
  • Adequate and convenient parking space is also a necessity.
  • Shop in shop concept is also available in big department stores.